crissindahouse said:
Well, that only tells us that Jungle Book is doing mighty impressive in UK and that UK finally got some nice weather to fuck the cinemas. Already number 1 movie this year there and will probably make twice as much as Zootopia, a movie which is close to 1 billion WW. It will make more in UK as Iron Man 3, Furious 7 and other huge movies did. Pretty much every movie (Jungle Book as well) had a huge drop last week (and probably this at least for some days) in UK and other European countries because of the weather conditions. Good weather hurts the cinemas in countries which don't have too much of it. People don't waste the few good days they get for sitting in a cinema, they enjoy to be outside instead. Just check how the weather was this year most of the time and then how it was the last ten days or so and how ticket sales went down in the same time in some European countries. http://www.accuweather.com/en/gb/london/ec4a-2/may-weather/328328# That is a pretty good example. Last weekend was the first weekend of pretty much the whole year with decent temperatures. No surprise that many chose to do something else instead of watching a movie. The first great weekend after more than half a year of not so great weather lol. Stuff like snow storms is also bad for cinemas^^ Not that I want to defend the numbers, I think it will do worse as some probably expected close before release (even if it does very good for a Captain movie) but I strongly believe that the great weather fucked the movies the last ten days in some European countries. Just read in box office forums from these European countries and people there pretty much say the same. So yeah, overall it's easy to see that you use numbers of single markets which are obviously not so good for different reasons just to have your "I found bad numbers" moments even if that won't really change that Civil War will do pretty decent WW as long as you don't compare it with The Avengers. You really have to start to look at the factors which affect numbers in different markets before you start to talk about them. Doesn't seem as if you do it. |
We'll be able to better see how much legs the movi has after this week-end. Weather might be the excuse in the UK. It's not in Australia, for example. So, we'll see whether it can reach the heights of The Avengers.
