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SvennoJ said:
CosmicSex said:

I have to disagree, because it makes it sound like Microsoft doesn't have faith in their developers and instead falls back on sad tired tropes.  A good game will sell itself.  Cultivate your developers and let their talent sale your games.   Also, it makes gamers look like simpleminded and thats insulting.  As a gamer, would you not buy a game because it had a black lady on the cover?  I would like to believe that most gamers will play a good game regardless of who is on the cover.    Its not the 1960s anymore.  I think they underestimate us.

Marketing doesn't want to settle for most gamers though. If most gamers don't care, then the ones that might care get targeted. Always market to the lowest common denominator.

I didn't know princess and the frog sold so badly. It's the last great hand animated Disney feature, a shame to be outsold by generic stuff like Frozen by a factor 5. Oh well, it was a great bookend to Disney's 2D animation.

The Princess & The Frog also came out at a time where 2D animation was simply not as popular as CG movies, Frozen wouldn't have done anywhere near the same box office if it was traditionally animated film (which sucks to say, but kids love their CG).

The Princess & The Frog made more money than Disney's Atlantis and Treasure Planet (both starring a white male character).