Is here:
http://www.next-gen.biz/index.php?option=com_content&task=view&id=10535&Itemid=2
Along with pretty graphs and break downs, they compare GTA IV with previous iterations. 5 days to get a 20% attach rate is really good.
My favorite part is this, however:
Marketshare Estimates: Nintendo on Top
Recently we have been interested in what share of the market can be attributed to each of the big three (Microsoft, Nintendo, and Sony). In January and February of this year, Microsoft's press releases gave monthly consumer spending data on the Xbox 360 (including software and accessories), as well as cumulative LTD consumer spending on the Xbox 360. In March and April, however, only the LTD figures appeared in Microsoft's press materials. Here is a possible explanation for the missing monthly spend figures: consumers are now spending more per month on the Nintendo Wii than they are on the Xbox 360.
By looking just at hardware sales and known software sales figures from the top 10, we can establish a minimum that consumers spent on the Wii in April 2008: $280 million. We estimate that at least $100 million more can be attributed to the Wii (from third party software and accessories), putting it close to $400 million, or nearly 1/3 of all videogame dollars spent during the month of April. Add in sales of Nintendo DS hardware (over $50 million) and Pokemon software (over $14 million) along with all other Nintendo DS software and Nintendo could easily have sold in excess of $500 million, nearing a majority of the videogame market for the month. (For the record, we have requested figures directly in the past, but the NPD Group does not supply this data to the press.)
We can get at the Nintendo figure another way: subtracting Microsoft's and Sony's marketshares from the total value of the market in April. According to Sony's press release last week, the “PlayStation brand” accounted for $387 million of sales for the month. Moreover, Microsoft's press releases have indicated that consumers had spent $9.4 billion on the Xbox 360 through the end of March and $9.7 billion on the Xbox 360 through the end of April. So the maximum value of the Xbox 360 market in April was $390 million. The remainder is over $450 million, and that should all belong to Nintendo.
Either way, it appears that Nintendo accounted for around $450 to $500 million of the videogame industry's revenue in April 2008. We will try to keep track of these figures in future months to see how these figures change.
-End-
Half a billion/month just for Nintendo, just in the USA. Discuss.
