Candy crush is focused to the casual audience, and are not real gamers. It is the very reason why they get so much in skip ahead sales.
It is a scary state of affairs, but rest easy due to one fact. The mobile market is very cut throat and unlike mainsteam gaming, it is very easy for a game to get lost in the wave of cheaper clones that always follow. Mobile games might seem like the easy way out for devs, but the fact remains that the model is far from perfect. In my opinion while the potential for profit in mobile games are high, the reliability of that profit is much higher in the mainstream (consoles and PC) as long as the quality is there, the budget is realistic, and the advertising is done right..








