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Platina said:
Took me a bit to understand your first paragraph..

They will target people who play games

Whether they achieve this or not is another question

That is not a target as it is way to broad a market-  even my 70+ yr old Mom has plyed Solitair on the pc befoer but they are not targeting her or her peers-  to "target" is to narrow down, define and attack (or market too)   Nintendo as all the console s and publishers "target" certain demographics to sell their products too-     They will be happy for anyone to buy their product but they are not going to try to appeal to everyone that plays games becasue it would be cost prohibitive and not at all practical -