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DanneSandin said:

I'm not sure the casuals would buy a piece of tech just to play games nowadays, and this tech might be a bit pricey, further alienating the casuals. Why buy a console and expensive games when you have your phone and free games? That's a hard pitch to sell. Some might be intruiged by it, especially if it uses haptic feedback, but as we saw with the Wii; the hype soon dies.WWhile I agree with your second paragraph and concur that that is quite ingenius, that might be considered a gimmick by core gamers, who we all know just loooove their standard controllers, thus this design might turn them off even further. But I'm personally quite excited by the prospect of movable buttons, especially if they are also haptic.

 

Because now the's a rewards program that goes with it that touches on more than just gaming, free games on phones won't offer that unless they're from Nintendo themself. Core gamers think anything different and new is a gimmick from the D-pad, analogue stick, online, motion controls etc... this is why they won't be the main focus here.