Erik Aston on 16 May 2008
Iwata has stated that they are not planning to drop the price of Wii, going as far as to say he thinks a business model that relies on price drops is broken.
But sales will not drop dramatically AT LEAST until Wii reaches about 40M installed base in US: the traditional sales ceiling. Just like DS sales in Japan didn't drop dramatically until the system reached the traditional sales ceiling of 20M (without a price cut).
"[Our former customers] are unable to find software which they WANT to play."
"The way to solve this problem lies in how to communicate what kind of games [they CAN play]."
Satoru Iwata, Nintendo President. Only slightly paraphrased.
