Global (HW/SW) Totals - 06 Feb 2016 thru 05 March 2016

[barneystinson69]

CGI-Quality said:

barneystinson69 said:

Then it essentially undermine's the position of the brand. The reason its losing is due to virtually no marketing, and overpriced bundle's. All their good bundle's are going for 400$ (Eg division bundle), and either they don't sell, or they produce almost none of them so they can't sell. A profit strategy in the long term results in a lose of revelance amoung the market. A 249$ price cut would see a huge upshift in sales, and as such software sales should improve. Games are selling 1/2 on the XB1 compared to the PS4, which is why they aren't making money. Hardware isn't mean't to be profitable, trust me, the strategy will fail.

That's a $100 price slash. That definitely won't happen, unless they become well, and truly, desperate. I mean, those types of cuts aren't uncommon in the industry, not to get me wrong, but I don't expect that kind of cut, this gen. The last time I thought it may happen was with the PS4, but alas, even that was just $50.

But why not? It was estimated in 2013 it cost 380$ to make an XB1. Its been 3 years, and the XB1's hardware is already dated. I'd say its below 300$ at this point, so what exactly is the issue? Software has always been the place to make money, but its clear Microsoft isn't thinking that way. Following the PS4's price has been a disaster thus far, and it shows. They where flat in 2015 in terms of sales compared to 2014, and this year is showing the same picture. 2017 will likely be a large decline, and after that it'll be selling like garbage. Also no third party marketing deals and games going to PC = no relevance to market.