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Azzanation said:

Of course it’s ok not to buy an Xbox. The Xbox console is there for convenience, there clearly not focusing about selling the most consoles in a generation, they seem to be caring on the more important factors and that's building the Xbox brand into something even bigger then it is now.

The only ones who are hating on this are those that care for console sales and wars. What would fanboys talk about now that Xbox isn't going to be in there arguments anymore? They’re going to be force to talk about the games quality now because that's all there going to have. Xbox games vs PS games. The way it should be. Not “This console sold 1.5m this month compared to your console that sold 560k on NPD”. And “woah 1080p>900p, I see a major difference and I can’t play anything under 1080p because it hurts my eyes”. I always questioned how those gamers played games last gen lol. Hopefully we will be comparing game stories and gameplay elements that actually matter now that XB1 is becoming more a choice then a must.

MS are turning the gaming industry in what it used to be. About the quality of the games. By removing this console war garbage we have today which tends to only talk about visuals and sales. Once all this is in place, we are going to be talking more about the games again. (Yes there were always console wars, my favourite was the Genesis vs SNES era. Compared to today that war was sensible.)

What do console wars have to do with anything?
Of course gamers want a successful console as that means better support, more care given to the version of the games that runs on that console. That's simple fact. You can already buy a convenient Steam box, yet that's not what console gamers want. With exclusives going multi platform some of that quality and care for the console version may be lost. With the closing down of less succesful studios some variety may be lost, and thus some of the identity of the console.

MS is not turning the gaming industry in what it used to be. Their trying a new walled garden with the windows 10 store. How it used to be was MS flight sim, Age of Empires, Asheron's call, Dungeon Siege, Crimson skies, Rallisport challenge, etc on any version of Windows and some on Mac.

They're not trying to build the XBox brand, they're trying to build the Windows 10 store. XBox brand and console play second fiddle to that from now on. They're retreating from the console war to step right into the online store war.

It's OK if PC gamers don't want an XBox one, it's not OK if they don't want Windows 10. That's the new message.