Darwinianevolution said:
ZhugeEX said:
Here is the issue with Nintendo in Asia/China.
1. Nintendo have always focused more on Japan and the USA as their two biggest markets.
2. Europe, Asia and China have always been an afterthought.
3. Nintendo hardware is always region locked and can only play physical games from specific countries.
4. Nintendo haven't even officially released hardware in some Asian countries
5. Nintendo hardware in Asian countries is usually done through third party partners (like iQue in China)
6. Chinese support for Nintendo software has been abysmal since forever. Especially as most games only come out in Japanese only and require a Japanese 3DS / Wii U to play.
7. The most that Nintendo do in Asian countries is release a manual with Chinese translation
8. Asian countries know it's better to import the console that works with their preferred language (E.g English OR Japanese version)
9. Chinese releases that do come out only work on region locked hardware like iQue in China.
10. It's better for Asian customers to connect to online store in US and Canada.
- Nintendo are certainly going to be looking to China in the future with Mobile games and console games.
- Sony dominate the console market in Asia thanks to the fact they translate pretty much EVERY game to Chinese. Just look at Taipei Game Show announcements recently.
- Nintendo will face an uphill battle here. Especially if they don't have region unlock and native Chinese versions in the future. |
Isn't the iQue an official subsidiary? I thought they bought it completely a long time ago.
But yeah, considering how mobile/PC is the dominant form of gaming over there, their safest bet is getting people interested through their mobile games.
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Good point.
For other Asian countries the point still stands though.
