Time Magazine : Wii Fit's Magic, Turning Work into Fun

[radioioRobert]

MontanaHatchet said:
The Wii Fit hype has begun? Is this from you or Time? It reminds me of how Sony said next generation doesn't start until they say it does. Didn't the hype start as soon as the game was announced?

Yes the hype began at announcement last year, but this week Wii fit is getting full page articles (articles, not ads) in the most mainstream press, Time, Newsweek, USA Today, etc.I should have said "The Real Mainstream Hype Starts to Kick into Gear" (which will peak when it's an entire episode feature on Oprah). However it didn't read quite as nicely, so I went with has begun.  :)   

I've seen USA today, expect Today, Regis & Kelly, The View, Ellen, maybe even Letterman & Leno in the next week.