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Soundwave on 12 February 2016
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CGI-Quality said:
Soundwave said:

Good post. But it does show it's not impossible, especially if MS' market cap dropped, but you're right the SEC would likely block any type of move like this on the grounds of it being a monopoly. 

Sony could buy Nintendo or Sony fairly easily, it's just not worth it to them. Video game console sales are piddly compared to the iPhone sales they're used to. 

A hugely successful, usually market leading console sells maybe 100 million units in 5-6 years and low profit margin (sometimes a net loss). The iPhone sells 74-75 million units in *three months* sometimes (a quarter) at a huge profit margin.

Sony isn't exactly that attractive outside of the a few divisions. Nintendo just does video games. 

Not really worth it. If Apple really wanted to make a game console they easily could do so themselves and probably sell 40-60 million fairly easily if they took it seriously. They would get a ton of third party support. 

If they wanted to get into the game business I'd reccomend to them to buy a third party company like a Square-Enix for about $3-$4 billion, which would much cheaper than buying a Nintendo. An Apple console with S-E exclusive and lots of third party support, competent hardware, and lots of marketing would be a far cheaper way for Apple to get into the console biz if that's what they want, but I don't think they want that. It's just not lucrative enough of a business for them to care. 

Your argument was also that they could buy MS. Do you see now how that's not so clear cut?

And yes, DM235, excellent post! Couldn't have put it better.

Actually that shows it's *possible* especially if MS' market cap drops and Apple's cash pile continues to rise (likely). I never said it would be easy.