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tbone51 said:
OneKartVita said:

Well splatoon sold 4m. 

4m x 60$ (it's 65 on amazon)  is 250$. Do you think the game cost over $50m to make.  It looks super cheap compared to modern day AAA. So why wouldn't roughly 200m of their profit be from splatoon? 

The game budget  is definitely alot less than your average game, but the mistake you made here is the profits. It's nowhere near that. Even if first party, I don't think they  make even 50% on each copy sold.

Another factor is 2 things.  1.europe has about 1mil in sales, most likely more. It'll profit alot less than normal (being about 40 msrp). (so about  a third drop in profits?) 

2. I would say about 400k-500k WW were bundle sales (thanks to euro+noa) which means the game itself won't be sold as much as a profit

 

The game I think overall budget and marketing was around 12mil dollars. 

After reading miyamotoo post above I agree my initial 200m seems too high.  So I'll go with 100-200m. So imo this new IP was responsible for about 1/3Rd of their profits.  Amiibo could make up another 3Rd.