http://www.gamepro.com/news.cfm?article_id=184348
^ New Guiness world record has been confirmed. GTA IV = "most profitable entertainment release of all-time".
Guinness confirms: GTA IV decidedly breaks records
A week after Take-Two first announced that GTA IV had broken launch day records, the Guinness Book of World Records confirmed on Tuesday.
Jack Thompson has his copy -- do you?
According to Guinness, Grand Theft Auto IV sold an impressive 3.6 million units in its first 24 hours, totaling a record-setting $310 million in gross sales.
The figures easily push the Rockstar game above all other entertainment record holders, including Halo 3 with $170 million in day one sales, Spiderman 3 with $60 million, and Harry Potter & The Deathly Hallows at $220 million.
"The record establishes GTA IV as the most profitable entertainment release of all-time, far surpassing other video game, film and book releases," said Guinness.
Last week, GTA publisher Take-Two purported, "we believe [GTA IV] retail sales levels surpass any movie or music launch to date."
