Nintendo should hold on to this thing that keeps them Nintendo. Their games are not exclusionary. They are for everyone. Having a USP in this world is so important, and in a games market that is absolutely filled with M-rated targets there is totally room for Nintendo. That's not to say it can't associate with and support M-rated titles as it has done in the past, most recently with the likes of Bayonetta 2, but the core of Nintendo should always remain family friendly and that is something I'm quite passionate about.
Nintendo is better served creating IPs like Splatoon, where it takes a genre typically reserved for M-rated games and makes it something that anyone can play.







