Ah the old "install base"argument.
Games companies don't care what the install base sales level is, they only care about total copies sold. If a console had 200m consoles and sold 10m copies of the game, is that better than a console that has only sold 10m consoles and 1m games. Yes the attachment rate is much better, but ultimately the games company only cares about actual sales. If they have a break even of say 5m copies, they wont care how they get the sales as long as it's above the break even point. Of course they might sit in an office going, hmm we didnt sell to a massive part of the user base, we need to dumb the game down more to make it appeal to those other users...hah.
I can 100% believe they won't be sitting in their offices going, didn't we sell well for the attach rate... they will not, they'll be going, we only sold 500k copies, thats bad is what they will be saying to each other.
Making an indie game : Dead of Day!
