Why isn't the DS doing as well in America as in Japan or Europe

[DarkNight_DS]

DKII said:
I didn't even know about the DS really until the DSLite came out. I don't think it was ever really pushed here until then 

 It seems that Mario Kart was the trigger that started the rush in the states to buy the system.  I don't think many people noticed the DS up until that point.  Once Mario Kart hit, things went nuts...  then the DS Lite came along and things went even crazier.  Just not GBA crazy as the GBA has cheap games and a cheap price.  You can buy a GBA, break it and not feel bad about it as it's cheap.  The DS looks expensive (not kid friendly lookswise) and is almost double the GBA's price so of course the GBA is still selling well.