The problem with amiibo as Dlc is that they don't look attactive. Imo the content locked behind them should also be available on the normal store front, for people that don't want them and for everyone to see the pices set by Nintendo. Especially with the multiple game angle Amiibo should be the kind of deal where it's overpriced if you only use it on one game, but if you get two or three Dlcs in diffrent games with it is has to start looking like deal.
Someone mentioned a that good use would be that if you buy a Cloud Amiibo, you would get the Smash character dlc included, and I agree. Cloud is not locked behind the figurine, you can still get him on the storefront, but it comes with the figurine as well. Now you add value to that with cloud themed dlc in other games and suddenly it looks like a deal instead of a bother.
I also agree that they really have to give them their own hub game and do something more with their data transfer ability, because that is criminally underused.
Since they have neither their dlc aspect, nor their interaction aspect fully realized, they provide the most value as a collectors item. They are nice little figurines for 13$ and provide very little other incentive to buy them.
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