Infoscout: PS4 highest earning product at Best Buy on Black Friday

[binary solo]

OneKartVita said:

binary solo said:
I was skeptical about infoscout's validity last year, but they were right. So they have a good chance of being right this time around. The methodology does seem odd, and it's only a sample, not actual sales tracking. But they seem to get enough data from enough retailers to be able to make pretty reliable predictions.

Do they get data from Gamestop?

If they're right this year I guess people will start taking them seriously. 

It still all depends on a data source that is out of their control, so there is always a chance not many people decide to send their purchase information, which would make their information for that year unreliable. Especially for products that no one obssesses over, like did they sell more men's jeans or womens jeans? No one cares. It's only because we get NPD a few weeks later that anyone notices whether Infoscout gets BF wrong or right for consoles. And indeed NPD can't actually validate or invalidate Infoscout unless one console wins November by a big margin and Infoscout gives BF to a different console. If November is close between two consoles then noone would ever know whether infoscout is right or wrong.

Does infoscout say what proportion of total BF spend gets logged into their database? If we had that sort of information we'd have an idea of the reliability of their report.