Adele is on course to sell 3M copies of 25 in the US in the first week

[LurkerJ]

25 opened to 170k in France, biggest opening ever

it opened to 263k in Germany, the biggest opening in 7 years and the biggest digital opening ever (88k)

Adele’s 25 is officially the UK’s biggest selling Number 1 album ever

25 has the biggest debut ever in New Zealand, already x2 platinum which means 30k+



I think you need more than just advertising to be this wildly successful.