Nintendo marketing manager on childish commercials and no XCX advertisement (Latin America)

[KLAMarine]

AbbathTheGrim said:

Xenoblade Chronicles X is an RPG, a game for RPG and Xenoblade fans. We didn’t do anything too big because the audience for the game already know it exists and is already attentive of its release.”

This reminds me of the huge amounts of advertising GTA 5 got. I couldn't help but wonder why the game was being advertised on every second bus stop: who the hell doesn't know this thing is coming? R* would post up a video somewhere and you'd get threads made on discussion boards all across the internet.

I'd much rather marketing money go towards a game's development than letting grandma know what to get Billy for the holidays.