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RolStoppable said:
mornelithe said:

I honestly wonder if people are beginning to wait for November/Black Friday, now that, at least for consoles, people have begun to expect a massive push by all companies.  I mean, it's been that way for a long time, but it seems like it really took off last gen and this gen.

That's likely, although October isn't that big of a month, so you probably won't be looking at more than 50-100k postponed purchases for a healthy platform.

December sales have shifted notably into November in the last few years. Shadow1980 has numerous graphs which illustrate that nicely. Back in the old days December saw around a 50% increase or more over November sales, but nowadays November and December are about evenly big.

Maybe it'd be worth a look at seeing how October has changed over the years, has that been done yet?