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John2290 said:
This seems kinda of low for the end of October? Or maybe the holiday highs aren't going to be what I was expecting. November will see 2.2 million new ps4 owners, right? Or am I over shooting.

This data may be wrong, we have to wait for NPD to make some serious conclusions. 

Holiday will be big because of SW/COD/Black Friday. Look at amazon top - http://www.amazon.com/best-sellers-video-games/zgbs/videogames - it has 3 ps4 SKU's in top 20.