Insidb on 03 November 2015
For everyone saying, "It's digital sales, dummy," keep this in mind: Destiny was a much bigger launch event and only had a "massive" 20% of copies sold digitally, which vastly exceeded the industry average of 12%. The high end was usually around 15%, so that should give you a relatively good barometer of what to expect. Since that launch, digital console sales have been up 29%, but that is an all-inclusive number (DLCs, micro transactions, etc.). In a perfect world (for MS) scenario Halo 5 would reach not only Destiny's digital sales anomaly, but also represent that 29% bump, for an otherworldly 25.8% digital sales percentage.
