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twintail said:
I think Sony should just follow what Xiaomi does. Dont bother with ads, dont bother with store distribution.

We are at the point that the ppl who want an Xperia will buy it directly from an online Sony store. This will allow the devices to be cheaper too since you are cutting out a big chunk of other spending areas that contribute to the overal price point of the phones.

I actually think Sony can keep Xperia going, even if only on a niche market, this way.


So kind of like OnePlus. If they sell unlocked snartphones at a lower price with similar specifications?  And ordered solely from an online store?

I can agree with that tbh. Give the customer a blank slate phone on which they can put the OS they choose, as well as service provider. Is that in a big company like Sony's nature? I kind of doubt it but if it did happen that would be great.



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