Hiku said:
The presentation of most non-Xbox bundles this generation have been put together with a lot more thought and effort than the Xbox ones. First of all, notice the blue design on the left that looks a bit like a tidal wave. It's blue, and has the symbolic Playstation buttons. Someone at Sony actually put some thought and effort into designing this, to represent the brand image. Something that looks nice and is eye catching. And he may have very well presented several different concepts, before this one was finally accepted. Secondly, look at what the focus of the PS4 bundle is. It's the game it's bundled with (you'll see the same thing with most of Nintendo's bundles), as the artwork of the game is given most space, and the console itself is instead presented by a much smaller image in the corner. That's because artwork from the game is more eye catching and vibrant than an image of the console, and because people buying this particular bundle are likely chosing it for the game it's being bundled with. No one, not even the most casual of casual gamers, is going to fail to realize that a big heavy box like this costing $400 won't come with a console as well. So a smaller image is good enough. The focus of the bundle should be the game, as that's what's pushing this particular bundle. The Xbox bundles are just three square images pasted together, with no creativity or sense of design. A big image of the console is given the main focus at the center of the monotone green area, and the game is relegated to a smaller sized image at the bottom. And the image itself is just a square image. It looks increadibly lazy. |
Hmmm... well that certainly explains why the PS3 was playing catchup for most of last gen...
And also why the Wii U had such a poor launch...
Just look at those BOOOORING box art designs... no wonder they didn't fly off store shelves!
On 2/24/13, MB1025 said:
You know I was always wondering why no one ever used the dollar sign for $ony, but then I realized they have no money so it would be pointless.