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Jazz2K said:
Madword said:

It's very cheap to do a sleeve that goes over the boxes that can change the look and feel of a console even if its the same machine inside.

It's been done since the Amiga days (and probably before), for good reason, a nice looking box gets the buyer excited about what they are going to buy. It may not even be about new buyers, it's about people on the fence, getting them excited about the console is not just about the games, it's about the whole presentation.

If you had two XBO's - both with the same contents, but one had a nicer looking box - which one would most people buy? Stupid I know but totally true. Presentation is everything. MS have lost it this gen for some unknown reason.


Yeah I know a thing or two about presentation, that's my job actualy and no it's not that cheap. I'm not trying to excuse them for their lack of efforts concerning the bundles look. I just feel it's ridiculous how people act like it's the end of MS because they didn't paint a box. It's not like both Sony and Nintendo paint every console box for every games that are bundling. Imo MS should've done a better design job for Fallout and the white console that comes with Gears but I don't think it hard to understand they are pushing Forza 6, Halo 5 and Tomb Raider more that's why each of them have a better design, especially Halo 5.

The bundles look and sound boring, thats why people are saying it's a poor job. No one in their right mind is saying it's the end of MS, but with the high price of the console and the poor marketing, it's a bad combination...add into the fact that they were practically throwing deals around (which they still might do closer to xmas), then I think it's easy to see why people are non plussed about their efforts.



Making an indie game : Dead of Day!