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Miyamotoo said:
Yep, definitely, I think in generations before Wii/3DS Nintendo logo and brand itself was much more visible, they need more focus on Nintendo itself.

I'd say it started losing visibility with the 8th gen. I think it was generally fine with the Wii/DS, but afterwards the marketing just fell apart. Unifiying everything under a simple "Nintendo" umbrella is genius. I know plenty of people that simply refer to my Wii U or 3DS as my "Nintendo." Nintendo is synonymous with gaming, so it just makes sense to capitalize on their most iconic brand.



Official Tokyo Mirage Sessions #FE Thread