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Aura7541 said:
Madword said:

Problem is they had such crazy deals last year anyone wanting to buy an XBO would probably wait, and I think thats the problem in doing a firesale and then putting it back up. Phil is probably trying to get people to think the same will happen with PS4.

Cutting the XBO's price by another $50 is dangerous because MS just did that last year. The last thing you want to do is to condition consumers to expect an annual price cut. In addition, last year the XBO went from a $399 to $349 with two games, which was further reduced to $329 on Black Friday. That is a huge jump in value and a jump that will be difficult to match, even if you do cut the price.


You bring up a good point.  I know folks who want an Xbox One but wont buy it because they are expecting Microsoft to basically give it away again.  So in 2 months the actually preceived value of the Xbox One fell and it tookk them 6 months to figure out a way to get another $399 SKU out there.  Sony on the other hand has trained the public to accept its price as fair and in doing so has managed to increase demand... which in an of itself is incredible.   I highly doubt that they will sell what they did last year so lowering the price again will only result in one conclusion... lower revenue.