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NiKKoM said:

The god aspect is interesting.. DC tends to show the Hero aspect more while Marvel focuses on the human part.. Maybe there is a disconnection with the audience and they can relate better with marvel characters.. Its easier to relate to a soldier, highschool nerd, thief then an alien, goddess and billionair

 

-edit- there is also the issue of location.. Dc takes place in fictional cities like Metropolis, Gotham, Star City and Central City.. While Marvel uses New York


I remember reading JLA vs Avengers.  The Marvel heroes thought the DC heroes were evil because the people "worshipped" them.  The DC guys thought the Marvel guys were evil because the public feared them.  I found it interesting.