binary solo said:
thismeintiel said:
binary solo said:
But in terms of how bad the movie is, it deserves a box office something more like Gigli. The fact it might end up with $50 million world wide in its first weekend is too good for it.
F4 is benefiting from the Marvel hype even though it isn't associated with the MCU in any way, other than coming from the same source universe, which only comic book fans really know. To put it bluntly, I reckon this movie would have got 1/2 what it looks like getting if the MCU series of movies didn't exist.
Interesting that boxoffice mojo was predicitng $45 million before Friday numbers rolled in.
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Oh, you could tell they were really pushing for that, too. They made sure the big Marvel logo was the first thing you see in every trailer. Hoping to piggyback off the Avengers, no doubt.
Unfortunately, it seems Marvel tried to do that themselves with the Ant-Man movie. All trailers I have seen just make that look like a mediocre movie. It definitely isn't making Marvel any money, at least not til it releases on DVD/Bluray. Probably break even at the box office when all is said and done. Marvel just needs to be careful of not flooding the theatres with cheap movies that don't exactly respect the source material, just trying to make a quick buck on the name. Otherwise the hype will die for the superhero genre. I don't think they will do that, but man, are other studios trying to.
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No way man. Ant-Man is already well past break even. Marvel/Disney was smart enough to have modest expectations for it, so they gave it the lowest budget out of all MCU movies to date. That means it got past break even at about the $260 million point, and now Ant-Man is over $300 million with a few more weeks of reasonable box office receipts to go. I think the box office taking should give Disney about $30-50 million in profit.According to the industry rule of thum Dosney's already profited about $15 million from Ant-Man. So they've made over 10% return, not bad.
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No it hasn't. They are only seeing about 55% or so (maybe lower for foreign markets) from the reciepts. And that is only for the first few weeks, then the percentage begins to drop. Add in marketing budget and there is no way they are break even on a filming budget of $130M with ~$165M from ticket revenue. Probably closing in on it, but trust me, they were hoping that movie did better. Not sure we'll see an Ant-Man 2.
It's even worse when you compare it to something that had even less name recognition and a little higher budget ($170M), Guardians of the Galaxy. It went on to make $774M WW, so they probably took home ~$425M, or $255M profit. They aren't seeing any kind of return like that with Ant-Man.
