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Teeqoz on 24 July 2015
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Hynad said:
Teeqoz said:


Your source says publisher gets 30$, and after expenses like shipping and marketing etc. they are left with 16$ per unit sold in profit. Now, marketing shouldn't be taken as a per unit cost, cause marketing is a fixed cost, and will be equal, regardless of wether it's a 3DS game or a PS4 game. let's say marketing is at 10 million dollars, and instead, we say publishers make 20$ per unit (13$ per unit for a 40$ handheld game) instead of 16$ per unit. Right?

That gives us:

PS4: 4M x 20 -25-10= 45M

3DS: 4M x 13 -2-10= 40M

 

And if you read my last paragraph of my latest post, you'll see, I meant only for big titles that sell a lot after they've passed the breakeven point. And I also don't think the PS4 version of DQ XI will make as much money as the hypothetical 3DS version, I just mean that they'll be closer than you'd think, and that there are more factors than just that that matters.

 

BTW, don't you agree that those figures seem really low? It would mean SE "only" made something like 53 million USD on the bestselling DQ ever (DQ IX).


What?

Marketing isn't a fixed cost at all. 

My gosh. I'm done with you for tonight. This is getting ridiculous. I'm going to bed. xD


Christ, do you seriously mean that publishers pay 4 dollars in marketing per copy sold? That it is directly related to each copy? Or is marketing not a cost that comes outside of that, and you have to cover that cost (hence the minus 10 million). It's not like SE pays less for marketing a PS4 version, even though it is likely to sell less copies.

I might not be wording myself perfectly, considering it's 6 AM here, so fixed cost wasn't the right word. What I meant was, it wasn't tied to each copy, it is an external cost, and thus it would be on big "payment", not millions of small payments depending on how many copies you sold. No reason to get so bloody semantic, I'm sure you understood what I meant.

Anyway, regardless of all your semantics, my original point (albeit poorly worded which I admit it was) about a game not having to sell as much on a home console to make the same amount of money as on a handheld, if, and only if, it sells substantially more than it's breakeven point, which, surprise surpise, Dragon Quest games usually do!

This is getting quite ridiculous indeed, as I proved my point long ago, but you continue to find little things to nit-pick on. Anyway, good night Hynad!