I don't think they will see more sells. When it comes to videogames and the general public there is some detachment between the people behind games, the ones that make them possible, and the videogame brands themselves, at least compared to film and music and art.
Nintendo is selling their IPs to Microsoft and this is true because:
http://gamrconnect.vgchartz.com/thread.php?id=221391&page=1







