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What? This is totally wrong!

NES - very unique console (there wasn't even an actual console market back then!) and a huge success
SNES - moderately unique, moderate success
N64 - moderately unique, moderate success
Gamecube - not unique at all (small discs don't make a console unique...) - no success
Wii - extremely unique, huge success
Wii U - not unique at all (it has a traditional controller with a screen, what's unique here?) - no success

And on the handheld side:
Gameboy - Very unique, huge success
Gameboy Advance - not unique but still a success (no competition says "hello"!)
DS - very unique, huge success
3DS - moderately unique (same as DS but with 3D, no unique software) - moderate success

Nintendo consoles have been successful whenever they were cheap, easy to understand, had mass market software on them and when Nintendo *didn't* try to please any hardcore gamers. You can't just look at a piece of hardware. It's the software that defines how unique a system is.