3rd party publishers are desperate for money because the video game market is very competitive. With that said, Nintendo is probably preparing their major ips for a 2016 date with the release of the NX. I think they probably already have a number of 3rd party publishers on board, at least at launch. I think they are banking on doing a strong launch with their IPs combined with initial 3rd support (even the wii u had 3rd party support at launch). Assuming the launch goes well and sales remain strong for the initial 6 months which their initial offerings combined with initial 3rd parties should help, More 3rd parties will begin putting their games on their platform as long as their new console or NX ecosystem sales remain healthy. At least this is Nintendo's hopes I believe.
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