Scoobes on 16 May 2015
I don't think it's a problem. As long as the developers design from the ground-up, invest in making the characters (no matter of ethinicity, gender, sexuality etc.) relevant to the setting, story and atmosphere of the game. Far Cry 4 for instance where the main character is originally from Kryat and returning there after growing up in the States. In games where the main character is a player avatar that can be made then I think it's a no brainer to give he player as many options as possible.
The problem with simply "catering" to set demographics is if you just add in characters for the sake of ticking the demographics off a checklist. It's usually a bit obvious.
