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zorg1000 said:
Dunban67 said:


500k lifetime sales may not even cover the marketing which for a lower budget game (compared to their AAA titles)  can easily run as much as the cost of the game itself and may even be double dev cost 

500,000×$40=$20,000,000

U really think the development+marketing budget is over $20,000,000 for a small game like this?


Nintendo does not get near $40 of the $0 sales tag-   you have shipping, the retailers, distribution etc   so it is alot less than $40 X 500k

I live in a small/mid size media market in the SE USA (about 600k MSA- Metropolitan  Statistical Area)    and I have seen several TV adds wathcing tv my kids-  So they are running a national or near national TV marketing campaign which is ot going to be cheap  - evn itf it was a bare bones campaign (not saying the Kirby campaign is bare bones)

there are alot more expenses to consider and some % of those 500k sales will be at lesss than $40 retail -  since its off to a slow slaes start it will prob discont a little more than most Nintendo titles  overits life time  

 

sorry for a partial repeat of additional cost tthat T Bone illustrated far beter than I