Nintendo going mobile was NOT their most important announcement.

[Miyamotoo]

DexInDaJungle said:

Miyamotoo said:

Nintendo did not spend nothing, they buyed Dena shares for $100m and Dena buyed Nintendo shares for $100m.

This second paragraph is essential, but I dont agree that Nintendo mobile was not most important announcement.                                      

We already know that Nintendo unified account is coming, we already know they want account for smart devices, we already know that they want to have something like Android and iOS, we already know that successor for Nintendo Club coming this fall, but we didn't know they will release games for mobiles.

 

We didn't actually know any of the that except for the club Nintendo part. It was all rumors and speculation and most of them were just that Nintendo wanted to unify their handheld and home console markets. What is potentially happening after this announcement seems like a much bigger deal and I truly hope they can make it work.

Yes we did know all that, Nintendo was talked about that plans when talked about unifying their next consoles, January 2014. and Aprill 2014. at investitor meetings.

http://www.nintendo.co.jp/ir/en/library/events/140130qa/index.html

http://www.nintendo.co.jp/ir/en/library/events/140508qa/index.html

Some of infos:

– Iwata wants to change the definition of the platform, previously it’s been devices-based, 3DS and Wii U are not compatible and users separate

 – Nintendo Network ID is important, also used for future handheld and console, will now include smart device, but won’t put Nintendo games

– Nintendo will “actively” use smart devices to “make connections with customers”

– Will use smart devices as a catalyst to encourage customers to use its Nintendo platformson smartphones

– Service is ID based and not device based, account relationship with customer, more users play game the lower the price

 – Smart device service application is not designed to make money, but as communication to users, act as a channel to users

– Iwata says he’s not aiming for short term revenue boost but the smartphone service app is aimed at building a bridge with customers and bringing more information on Nintendo. But he admits it’s hard for people to use the apps on a regular basis if it’s just for marketing purpose.

– Smart device service just advertising is not enough, it needs to be fun and engaging, connect with what people are talking good about

http://nintendoeverything.com/nintendo-q3-2014-earnings-investor-briefing-roundup/