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se7en7thre3 on 18 March 2015
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Soundwave said:
se7en7thre3 said:


Nintendo is almost "using" the mobile space now to gain more visibility, esp. from the kids audience.   I think you can begin to worry, if the success of this venture doesn't lead to motiving those consumers toward seeking out & buying other Ninty product (HW).

IMO the simpler, mobile gaming experience is replacing the old formula (HH), while the NX will be the  graduation product.  NX will be the new NES or rebirth of their core focus.


The problem with that is the role of the "core console" is already occupied. Sony has taken it and it doesn't look like to me they have any intention of ever giving that back to Nintendo (not unless there's some new disc media format that causes PS5 to be $700 at launch). 

Even the "secondary" console spot is now occupied by Microsoft who have endless resources. 

I think NX will do OK, but I don't think it will be some miracle seller. Not unless Nintendo has some kind of new gimmick that seriously drives hardware sales. 

It's very possible in time that their smartphone revenue will start to inch past and then even overtake their dedicated hardware segment. If Mario Kart was available today on iOS/Android, it would have 20+ million users within 4 weeks alone, I'd pretty much gauruntee it. 


Well at least Nintendo's intention on HW focus is clear, they didn't have mention NX but did so to remove all doubt.  

As far as core being occupied, we have yet to see how a "Fusion" console would be received on the market. Combining key software with flexible options in form factor,  has huge potential.  Can't forget, Ninty's mobile presence now gives them an early edge to MS/Sony.  Even though PSXB seem cool now, it really is an adult machine.  NX wiill aim mainly at pre-teens and keep the older fans happy with a SW rich product that does not have a childish, toy image. Nintendo has maintained a neutral look since Wii afterall.  

The key for Ninty is to understand how to make the transition from  HH (or mobile now) to core NX.  Capture the hearts of the youngins early with those simple, mobile games, and make sure they want an NX in a few yrs.  It starts now.