Nintendo is *very* protective of their IPs, as they are their most valuable assets. So when it comes to game development, there's no doubt that Nintendo will want a hands on approach to ensure that these mobile games ensure that the entire IP (whether it be Mario, WarioWare, Rhythm Heaven, etc.), even outside of the mobile market, is benefited from the mobile game's release.
Another interesting tidbit is Iwata's comments on pricing:
I understand that, unlike the package model for dedicated game systems, the free-to-start type of business model is more widely adopted for games on smart devices, and the free-to-start model will naturally be an option for us to consider. On the other hand, even in the world of smart device apps, the business model continues to change. Accordingly, for each title, we will discuss with DeNA and decide the most appropriate payment method. So, specifically to your question, both can be options, and if a new Nintendo-like invention comes of it, then all the better.
On the other hand, Nintendo does not intend to choose payment methods that may hurt Nintendo’s brand image or our IP, which parents feel comfortable letting their children play with. Also, it’s even more important for us to consider how we can get as many people around the world as possible to play Nintendo smart device apps, rather than to consider which payment system will earn the most money.
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