| Aura7541 said: Congrats, PS4! Considering it's doing really well even though it hasn't received an official price cut yet, I think Sony might hold off until this fall to drop the price. |
What Sony would prefer, theorically??
a) Sell 16 mill PS4's at 400$ all year
or
b) Sell 7 mill at 400$ until end August (PS4 sold around 6 mill from Jan 1 '14-end Aug '14) + 12 mill more at 300$ during Sept-end 2015 (PS4 sold around 8 mill during Sept '14-end '14)
Both sum the same income without counting costs, but with option b) you have 3 mill more consoles sold, so more software sales...
That's why Sony will probably do that price cut in the fall like you said.







