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NJ5 said:
I don't know if I'm seeing the situation correctly, but this is how I see it:

Publishers - they pay a team of dozens (or sometimes hundreds) of highly-skilled people to work for a few years, besides the fixed costs such as rental space, hardware, software licenses, logistics and advertising.

Retailers - they rent a few square meters of space, pay minimum wage to a bunch of (mostly) clueless college students, and spend some money on logistics and advertising.

Of those two, who do you think should have the higher profit? Maybe I'm being naive in my mental picture of each one's costs, but I think it's unfair to have retailers profiting as much or more than publishers do.

Ok, so quick question: who will sell the game to customers? the publisher? Nop. Its the Retail company. they have access to the consumer. If they have a specific market share in a specific market (electronics, germany) like for example Media Markt/ Saturn group, then they have the buying power in the market. Simple as that.

 Also, the 30 Euros I quoted are REAL ACTUAL WHAT MY FRIEND PAID; NOT ONE CENT LESS. so i dont understand the arguing. ITS A REAL LIFE REAL COST.



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