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Just because someone is a casual does not prevent them from getting a game on day 1. Casuals get hyped like core gamers do, however it is by different methods and marketing tactics. Look a summer movie blockbusters.. I do not think those people who went to see Transformers in drove last summer were all Core transformers fans, they just wanted a cool movie.



End of 2009 Predictions (Set, January 1st 2009)

Wii- 72 million   3rd Year Peak, better slate of releases

360- 37 million   Should trend down slightly after 3rd year peak

PS3- 29 million  Sales should pick up next year, 3rd year peak and price cut