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Burek said:
Mikmster said:
" the Company will strive to further expand the installed user base of the PlayStation platform and PlayStation Network (PSN)."

Price cuts coming, increasing the PS4 user base fast is instrumental to their strategy.

That's exactly what I was thinking.

With gaming being one of their cornerstones now, I believe more investments in exclusive games and studios is to be expected. It will be exciting to follow the news...

You cannot make profit by cutting prices.  Just getting PSN into more consumers does not mean they will spend more money on the service.  Sony does not need to cut any prices to keep selling because the PS4 sells itself.  Instead Sony is thinking of getting more users with PS Now, PS Vue and other services that is not tied to the console.  Thats the smarter bet to push more sales and growth of your network and services beyound your devices.