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Wiggy said:

MikeRox said:

It doesn't suprise me that the US has a higher digital attachment rate than Japan. Far more games are digital only in the US (and Europe) so Japan is likely dragging the digital attachment rate down globally.


Do you think Japan's attach rate is better or worse than the US?


I was really referring to digital sales vs retail sales as a percentage rather than the actual attach rate per system. But I would say the attach rate per Vita is probably lower in Japan than the west, because the more systems you sell, the fewer games later adopters tend to buy.

However, looking at the weekly sales charts in Japan, there are frequently weeks where more hardware was sold, than software is sold for Vita in the top 50. As the software trackers only track physical sales, I think it's safe to assume that there is a lot of digital consumption now on Vita even in Japan (Minecraft sold over 100k digitally in a few weeks there on Vita and I think Terraria saw a similar success).

You've also got titles like Senran Kagura: Bon Appetit where the digital sales were so much stronger than expected that they ended up doing physical release later on.



RIP Dad 25/11/51 - 13/12/13. You will be missed but never forgotten.