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So much speculation and assuming in this thread. Firstly, the only people that know truly how much it costs to make an X1 are the top level executives of whatever branch holds their gaming division. So to say that they're losing this massive chunk of money with no real idea as to how much they're actually losing is ridiculous.

Second - Someones eating crow. Going hand in hand with the first point, I bet you it doesn't and probably never did cost $400 to make a kinectless X1. The teardowns we've seen are from journalists and tech geeks that don't have multi million dollar manufacturing contracts to drive down bulk prices - Look at the architechture of these consoles people. They're semi custom PCs and were meant to be profitable from a VERY early point if not from launch. With that being said I think that even at $350 a standalone SKU still doesn't net them a loss, it's the additional games that do. So I think that when the price goes back up in January, you'll be seeing games bundled in that $400 price point while a $350 SKU with no accessories or software will be introduced. Microsoft knows their situation and it wouldn't make sense to go through major losses next holiday trying to catch back up.

Third - I think that this 'reminder' about the impending price hike is a ploy to get a final spurt of sales by deceiving the consumer. Even if the price does go back up it probably won't last long.