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mZuzek said:
Samus Aran said:

It's one of the reasons, trust me. Never claimed it to be the only one or the biggest one. Prices of their games never dropping is another one. Shitty marketing in general is a big one as well. Stores here in Belgium need a warning sign that says 'Wii U games do not work on Wii consoles". It's sad. 

I think PS Plus vs. Club Nintendo is as tiny a reason as one can possibly point at. The pricing of games is a more relevant one, though I still think it doesn't play a big part on sales to be honest. Marketing is obviously by very far the biggest reason why they're struggling.

Lowering prices of games, giving away free games in specific deals, etc are all part of marketing.