madskillz on 14 April 2008
There are two ways to look at MS's strategy. Either they are holding their cards, with plans to advertise the devil out of the game right before launch OR they will do some advertising before launch, and have an ad blitz right before the content is released. Based on their $50M loan to R*, I think they'll do both. I do think they should have did a lot more advertising up until this point, though.
Regardless, I am getting the game and the content when it's available. I do think Peter Moore bailing has hurt MS big time, especially with something this big.
