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FentonCrackshell said:
Why are we only talking about NPD all of a sudden? Do the other countries around the world don't go crazy with spending around this timeof year like we Americans do?

Because it is currently the only competitive dynamic markets that get attention.  People get bored if a match is too one sided, so find the mini matches within that are close.  Europe is a lock, Japan is a lock and R.O.W. is a lock so all we really have left is North America where the two consoles are really battling.

Think of it like an election where a handful of races are close so they get tons of attention, even though a party already has a set majority regardless of how those tight races turn out.