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mornelithe said:

True, however, Thanksgiving is becoming a bigger and bigger part of the equation as well.  BF sales were down 7% YoY, while Thanksgiving was up 24%, I believe, and as I said above, Amazon saw a 24% increase YoY for both days combined.


Yeah, I noticed many places were breaking the Black Friday date on deals.  It only takes one retailer to get the snowball effect going for everybody else